Collection: L'Oréal Professionnel

L'Oreal Professionnel is the secret language between hairstylists around the globe, as its unique formulas remain unparalleled for their innovation and rejuvenation. The brand stems back as far as 1907 when French chemist Eugène Schueller revolutionised the hairdressing industry with the creation of a hair dye formula.

Over 100 years later, L’Oreal Professionnel is still pushing the boundaries with innovative new hair products and formulas.

The company has worked with the biggest fashion shows in the world to create ultra looks through professionalism and originality. As fashion trends shift, so does L’Oreal Professionnel’s focus. The L’Oreal Professionnel Serie Expert Absolut Repair Range is a favourite with customers, as its intense resurfacing formula leaves your hair feeling shiny and new. New technologies are at the heart of L’Oreal Professionnel’s aims, as they plan to expand their techniques and innovations through science. As a part of this initiative, L’Oreal Professionnel has adapted to planetary challenges by using sustainable packaging and 100% recyclable plastic caps.

L’Oreal Professionnel knows how important it is to take care of your crowning glory, which is why RY is proud to be the official stockist in Australia. With a L’Oreal Professionnel product to suit everyone and every lifestyle, it's just a matter of discovering your new hair essentials.